How to Make Video Series
Your goal of putting videos out is to get people interested and to get them coming back for more. Nothing does this better than giving people something worth coming back for.
Video Inspiration exists to mentally stimulate you to do or feel something. Some topics may include:
- Video Concepts
- Video Creative
- Video Ideas
Customer Spotlights
Having someone else, especially a customer, promote your business and services goes way farther than speaking highly of yourself. Customer spotlights give the perfect opportunity to positively engage yourself with customers without having to do any of the talking yourself.
Thank You Videos
How great is it to feel appreciated? Everyone loves to be recognized and, on top of that, it feels good. When you make someone feel appreciated, it stays with them and makes them want to continue to help your cause. You can give your customers this feeling very simply through Thank You videos.
Welcome Videos
Gaining new customers and clients is a huge deal for a company. It’s important to put all the steps in place to show your new clients how much you value their service and how excited you are to be working with them. A perfect way to do this is with a welcome video!
Award Videos
You and your team do great things every day. Each success is an opportunity to build morale AND entice new followers through award videos.
Brand Videos
A brand video can be very similar to a Company Story, but focuses more on the mission of the company versus how it came to be. Think of this as an “About Us” video that will give viewers a sense of who you are and what you stand for.
Internal Training Videos
If you asked managers to sum up some of their most difficult tasks, you’d probably hear about “on-boarding” and “delegating.” So let’s talk about a type of video that communicates new or detailed information in a step-by-step way for the people within your organization.
External Training Videos
You want to make sure your customers have a great experience with your products. Part of this is making sure they understand how your products work and that’s where training videos can become your best friend.
Presentation and Lecture Recordings
Anytime you’re presenting to an audience, make sure you have a video camera there to capture it! Presentation and lecture recordings can extend far beyond your in-room audience while also positioning you as a thought leader in your industry.
Live Action Whiteboard Videos
While animated white board videos are great, you can also film yourself using a white board to convey an important message!
