Video Strategy is to make sure that your video works and achieves the aims and goals you want. Topics may include:
Storytelling is the foundation of communication and human connection that has evolved to include creative video technology. Video has an outstanding ability to create a personal connection and is the only form of media technology that utilizes visuals, music, sound effects, animation, and editing to enhance storytelling abilities.
Want to directly impact how much business you get and how many new clients you can acquire? It’s all about brand awareness. Learn how to create brand awareness with all of your existing content and how to create new content with brand awareness in mind.
It’s no secret that creating video content can feel like a vacuum sucking up all your time and money. Having a strategic video content strategy ensures that the content you’re producing has a focused purpose with supported data. Take it from us, this will save you a ton of time and wasted effort.
When it comes to running a successful company, there are two distinct "arms" that need to work in harmony: the marketing arm of the equation, and the customer arm. If you want things to grow and develop as efficiently as possible, you must establish a method for making the two work together. This means aligning your marketing goals with the customer journey.
Think of it this way: marketing objectives are like the foundation of a house - everything else builds atop them. When done correctly, marketing objectives provide direction for your team and offer information for executives and other decision-makers to review, support, and base decisions on.
To build a successful business, it is important to have a solid social media following. If you need to boost your engagement, we have listed five simple tips that anyone can follow to improve social media exposure.
As a marketer, defining your target audience is a critical task. After all, how can you communicate effectively with your customers if you don’t understand who you’re speaking to? While defining a target audience is essential, it’s also easier said than done, and many agencies struggle with the process.
In this post, we’re going to break down the importance of defining a target audience, and how - exactly - to go about doing it. Let’s dive in.
As a marketer, defining your target audience is a critical task. After all, how can you communicate effectively with your customers if you don’t understand who you’re speaking to? While defining a target audience is essential, it’s also easier said than done, and many agencies struggle with the process.
In this post, we’re going to break down the importance of defining a target audience, and how - exactly - to go about doing it. Let’s dive in.
The technology world is crazily evolving making the uses for video boundless. In 2020, video will take on more uses than ever before- and who knows where we’ll be by 2030!? However, there ARE 4 video uses you’ll definitely be seeing much more of in 2020.
Interviews are one of the most multi-functional pieces of footage you can obtain. They can be used as sole video content, or put into just about any other type of video. With footage that valuable, you want to make sure every interview you’re able to do is conducted in a way that produces good, usable footage.
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